B&T opinion piece published 30th April 2021 In this opinion piece, filmmaker and co-founder of purpose-led film production company Taste Creative and Bus Stop Films, Genevieve Clay-Smith, reflects on what the government’s Milkshake Consent Video can teach us about...
I was honoured to receive the National Emerging Leader Award at the Telstra Business Women’s Awards. However in the lead up to this amazing moment, I couldn’t help but reflect on some micro aggressions I had encountered nine months prior. It made me realise that awards programs which celebrate women, really are important. If it wasn’t for a female leadership program I had been a part of at the time, I would have taken these micro aggressions to heart. In this article I explore what I encountered and what the underlying messages were. I hope that anyone who reads this thinks about the stigmas which continue to haunt women in leadership and in the workplace today.
I Didn’t Like Hubert is a children’s story about how befriending someone different to yourself can expand your world and your understanding of yourself.
An academic curriculum designed to teach film studies to people who face barriers to traditional educational models, curriculums and environments.
Genevieve’s essay “City of Film? Sydney’s Untapped Potential” Featured in the Sydney Culture Essays.
The Sydney Culture Essays, published by the Committee for Sydney, capture the thinking of some of the leading voices in Sydney’s cultural life. As one of the essayists, I draw attention to the need for more investment in grassroots arts and film industry initiatives in order for Sydney to be a global cultural leader.
In 2007, at the age of 18, I learned that making a difference didn’t only look like giving money or travelling overseas to assist third world countries. Making a difference could look like helping someone learn how to make chicken schnitzel, helping someone learn how to catch the bus, or giving up a Saturday afternoon to teach an interested group of people, who happened to have Down Syndrome, how to use a camera.
Globally, brands are changing the way they portray seniors. Gone are the days of crippled grandmas sitting on the porch, knitting and telling children to stay away from the garden. Genevieve was asked by AdNews to give her opinion on whether brands have nailed the new trend of Oldvertising in their ads.
Diversity in marketing: Not just smart for business, a way to change the world.
It might sound like a bold and idealistic statement, but when we represent diverse people in advertising campaigns and when we challenge gender roles, we’re having an impact on society.